NIKE


An inside look at the hype, movement, and real-time reactions as the newest Nike collection is unveiled to Footlocker staff.

NIKE X FOOTLOCKER



An inside look at the hype, movement, and real-time reactions as the newest Nike collection is unveiled to Footlocker staff.

NIKE


An inside look at the hype, movement, and real-time reactions as the newest Nike collection is unveiled to Footlocker staff.

THE PROBLEM

Nike and Footlocker’s internal collection reveal events are high-energy moments, but the atmosphere, reactions, and storytelling behind them often go undocumented.

Nike and Footlocker’s internal collection reveal events are high-energy moments, but the atmosphere, reactions, and storytelling behind them often go undocumented.

Nike and Footlocker’s internal collection reveal events are high-energy moments, but the atmosphere, reactions, and storytelling behind them often go undocumented.

THE SOLUTION

To capture the excitement, movement, and behind-the-scenes dynamics of the collection reveal—showing how employees experience the drop, the products, and the brand energy firsthand.

To capture the excitement, movement, and behind-the-scenes dynamics of the collection reveal—showing how employees experience the drop, the products, and the brand energy firsthand.

To capture the excitement, movement, and behind-the-scenes dynamics of the collection reveal—showing how employees experience the drop, the products, and the brand energy firsthand.

THE IMPACT

The final video becomes a vivid record of the event, preserving the authenticity and hype of the moment. It gives Nike and Footlocker shareable internal content and provides a strong portfolio piece for future event-based storytelling.

The final video becomes a vivid record of the event, preserving the authenticity and hype of the moment. It gives Nike and Footlocker shareable internal content and provides a strong portfolio piece for future event-based storytelling.

Close-up of a runner’s Nike sock and sneaker during a performance shoot.
Close-up of a runner’s Nike sock and sneaker during a performance shoot.
Group of young people talking outside a retail store during a street-style campaign shoot.
Athlete adjusting a turquoise and orange Nike sneaker during a lifestyle shoot.
Athlete adjusting a turquoise and orange Nike sneaker during a lifestyle shoot.
Cinematic shot of a man sitting with arms raised in a dimly lit studio during a creative campaign session.
Cinematic shot of a man sitting with arms raised in a dimly lit studio during a creative campaign session.

CHECK OUT SOME OF OUR OTHER WORK

CHECK OUT SOME OF OUR OTHER WORK

CHECK OUT SOME OF OUR OTHER WORK

Dramatic stage scene with performers in costume illuminated by warm spotlights for a process documentary.
Dramatic stage scene with performers in costume illuminated by warm spotlights for a process documentary.
Dramatic stage scene with performers in costume illuminated by warm spotlights for a process documentary.

PHOTOGRAPHY & VIDEOGRAPHY


SAHIBA


Collaboration

PHOTOGRAPHY & VIDEOGRAPHY


NIKE X

FOOTLOCKER


Internal materials

PHOTOGRAPHY & VIDEOGRAPHY


SAHIBA

Detailed close-up of an intricate carved metal pattern for the Irregular Regularity documentary project.
Detailed close-up of an intricate carved metal pattern for the Irregular Regularity documentary project.
Detailed close-up of an intricate carved metal pattern for the Irregular Regularity documentary project.

PHOTOGRAPHY & VIDEOGRAPHY


IRREGULAR REGULARITY


Documentary

PHOTOGRAPHY & VIDEOGRAPHY


NIKE X

FOOTLOCKER


Internal materials

PHOTOGRAPHY & VIDEOGRAPHY


REGULAR IRREGULARITY

KONVEX STUDIOS @2025. PRIVACY POLICY & TERMS OF USE

INSTAGRAM

TIKTOK

YOUTUBE

hello@konvexstudios.com

KONVEX STUDIOS @2025. PRIVACY POLICY & TERMS OF USE

INSTAGRAM

TIKTOK

YOUTUBE

hello@konvexstudios.com

KONVEX STUDIOS @2025. PRIVACY & TERMS OF USE

INSTAGRAM

YOUTUBE


hello@konvexstudios.com